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Archive for December, 2010

Internet News | Cyber Crimes

December 29th, 2010 2 comments

The Latest Internet News from Weboptimiser…..

Criminals are becoming more sophisticated nowadays, straying away from the normal drug, people trafficking and tax crimes to cyber crimes.

The director of Europol, Rob Wainwright briefed a Lords EU sub committee on plans for a cyber crime centre. Apparently the extent of the problem is often underestimated in the EU.

Criminals increasingly communicate using online telephone services believing that they are not traceable. They are know to use botnets to steal credit card info and phishing scams designed to trick people into revealing confidential information about themselves.

Europol is an EU- wide police intelligence agency based in The Hague who already have a “dedicated intelligence project designed to identify the most significant criminals operating in Europe”

The next stage is to launch an “Internet crime reporting online system” to have the ability to connect police in 27 member states.

Lagging behind the US by 10 years the european system could learn from America’s Internet Crime Complaint Center (IC3)

They are keen to include crowd sourcing techniques that empower citizens – still in embryonic stages, it depends of course on European funding, and if successful could be deployed by 2014

If you would like to keep up to date with my views on this news as it develops, then you can like, share or subscribe to this Channel. Do it now.

The latest Internet News from Weboptimiser

If you would like to get the latest on how to combine Search, Social Media and Video to get a 40% boost to your next film, event or album launch, get in touch here on YouTube or call us in the UK on +44 207 953 8304, we would love to discuss how we can help you and talk you through a number of our best and most recent case studies.

Since before SEO became a recognised term, Weboptimiser has been achieving top-of-the-page positions for its clients and remains one of the most proficient providers of its services. But we are not just a Search & PPC agency — our Cross Media Optimisation ensures our entire focus is on an optimal return from online investment, across a range of digital services, which makes us the ideal partner for any company which relies on its website to generate business.

Suffice to say, at Weboptimiser we practice what we preach across our services. Search Engine Marketing, Search Engine Optimisation London and Pay Per Click London for example, are amongst the most competitive terms on the planet, as the people who compete for these terms have to be the best at search to succeed. Whilst there is some rare and occasional fluctuation, Weboptimiser has retained first positions on Google.co.uk for over a decade.

We will ensure we do the same for you and to share with you our cutting-edge techniques and strategies in a fast developing online market place. Everything that we recommend for your account we have tried and tested for ourselves and our existing clients, to good effect. Social Media in particular, still has significant first adopter market advantages both in terms of referrals, additional traffic, branding and PR, social SEO and overall off and online marketing intelligence.

It is our mission to ensure that your brand achieves the highest Return on Investment from the Internet that will have the most positive affect on your bottom line.

For more Internet News please subscribe to our You Tube Channel!

http://www.weboptimiser.com

Duration : 0:2:18

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Business Intelligence and Data Warehousing

December 29th, 2010 No comments

E-cognosys, is a global information technology solutions, services and outsourcing company. We are a technology driven company focused on solutions in the areas of Business Intelligence, Data Warehouse, Product Engineering, Research and Development and Specialized Services in Outsourcing. We are committed to delivering quality, innovation, creativity and satisfaction with each of our offering. E-cognosys, collaborates and helps its clients make lasting and substantial improvements in their business performance.
With deep industry and business process expertise, broad offshore resources and a proven track record, E-cognosys can compose the right people, skills and technologies to deliver a high quality service to improve client’s business performance.

We leverage an extensive global offshore infrastructure and network of global offices to deliver solutions across select verticals including Telecom, Finance, Insurance, Healthcare, Retail, Defense & Government and Technology Companies.

Duration : 0:6:13

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Statistical Aspects of Data Mining (Stats 202) Day 12

December 29th, 2010 4 comments

Google Tech Talks
August 7, 2007

ABSTRACT

This is the Google campus version of Stats 202 which is being taught at Stanford this summer. I will follow the material from the Stanford class very closely. That material can be found at www.stats202.com. The main topics are exploring and visualizing data, association analysis, classification, and clustering. The textbook is Introduction to Data Mining by Tan, Steinbach and Kumar. Googlers are welcome to attend any classes which they think might be of interest to them. Credits: Speaker:David Mease

Duration : 0:53:5

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ELEPHANT HOUSE CHANGES LOGO – 1 MUSICAL SHOW

December 29th, 2010 No comments

ELEPHANT HOUSE CHANGES LOGO
IT WAS DELIGHTED SUGATHDASA INDOOR STADIUM BY THE CHEERFUL OCCASION, WITH SONGS OF ‘ CORINE ALMEDA ‘ AND MORE , OCHESTRA BY ‘FIRE’ MUSIC BAND. ON MARK THE GRAND OCCASION OF RE-ENTERING THE GIANT OF FOOD & BEVERAGE MARKET IN SRI LANKA. WHO HAS GAINED THE VICTORY IN SOFT DRINKS & ICE CREAM MARKET AS NO. 1 FOR MORE THAN 100 YEARS, TO THE MODERN COMPETITIVE MARKET, WITH HIS NEW LOGO OF ” ELEPHANT HOUSE” .
[ Elephant House, soft drinks and ice cream, has completed its corporate rebranding efforts.

The changes effective immediately, will continue to operate under the legal name Ceylon Cold Stores PLC. All future business activity shall refer to the company as Elephant House the company said.

John Keells Consumer Foods Sector, President Jitendra Gunaratne said, this is an incredibly dynamic time in our company’s history to launch Elephant House’s new corporate identity, which better represents the brand’s iconic status and aspirations going forward.

“While the corporate identity has changed to reflect new market realities and consumer behaviour, the best of the company – the passion, commitment and high standards of the Elephant House team members – remain the same,” he said.Gunaratne, said ‘through this launch they plan to take yet another step to the future in strengthening the Elephant House brand values and continuing to offer exciting products to our consumers.’

This move was backed by extensive consumer research that complemented the Elephant House brand values.

Elephant House’s positioning now reconnects the brand with its ‘goodness’ roots while it reaches out to a younger consumer demographic. The announcement, which caps off a year of substantial growth and change for the brand, is accompanied by strategically designed packaging for its soft drinks, ice cream, and dairy milk product portfolios.

Elephant House will embark on an aggressive plan to expand their presence in the ice cream and soft drinks markets to compliment its market leadership in the respective markets. “We’re investing in new machinery and technology, Frozen Confectionery Head, Neil Samarasinghe said . ] 23-7-2010 DAYLI NEWS

Duration : 0:3:28

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CXO7 – Commercial

December 29th, 2010 No comments

http://www.cxo7.com CXO7 Consulting is a pioneer in risk management competitive intelligence. CXO7 provides truthful corporate governance over inaccurate, ineffective, and unethical business models to C level executives through the sharing of classified competitive secrets. Get your 7 Free Secret Intelligence Videos by signing up at our website.

Duration : 0:1:41

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SEO 10 Min To Crushing Your Competition

December 29th, 2010 No comments

InternetToolsU.com Business In A Box is a SEO package that will get you rank in highly competitive Internet Markets. We cover SEO techniques to increase Search Engine rankings. Internet Tools U Business in a Box is about Search Engine Optimization, organic search results, PPC, Keyword Research, Competitive Research, Competitive Analysis, on page and off page search engine optimization, Meta tags, header tags, keyword density, optimized URLs, html site maps, xml site maps, rss feeds, link developement, working with article directories, how to submit to directories, anything about best SEO practices.

Duration : 0:1:30

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Social Media as a Competitive Intelligence Tool

December 29th, 2010 No comments

Atul Dighe of the Corporate Strategy Board (http://www.csb.executiveboard.com) discusses how to use social media as a competitive intelligence tool. Blogs, tweets, and status updates provide a real-time source of competitive intelligence data and reduce reliance on historical information.

For more audio, video, blogs, and daily news on the issues facing strategy executives, please visit http://cebviews.com.

Duration : 0:2:1

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Benjamin Cohen — Global Currency Competition & Exchange Rate Arrangements

December 29th, 2010 1 comment

Webcast sponsored by the Irving K. Barber Learning Centre, and hosted by the Institute for European Studies (IES) at the University of British Columbia, the “Global Currency Competition & Exchange Rate Arrangements: Present & Future” international conference took place on June 11 and 12 at the C.K. Choi Building. Benjamin Cohen is Louis G. Lancaster Professor of International Political Economy at the University of California, Santa Barbara, where he has been a member of the Political Science Department since 1991. Established in May 1998, the Institute for European Studies (IES) is part of the University of British Columbia’s ongoing mission to advance international knowledge and research about Europe.

Duration : 0:54:16

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30DC Day 27 – Competitor Link Analysis

December 29th, 2010 7 comments

http://www.thirtydaychallenge.com/training/2009day27.php Anthony talks about competitor link analysis. Find out more about it here: http://www.thirtydaychallenge.com/training/2009day27.php

Duration : 0:6:16

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Categories: competition analysis Tags:

Video Optimisation | Born Global | Part 7

December 22nd, 2010 22 comments

Video Optimisation and video search is quickly becoming a very important part of online marketing strategy. Video production and video optimisation are key services available at Weboptimiser.

This video is taken from a discussion between Conrad Swailes CEO of Weboptimiser and Neal Gandhi CEO of QuickstartGlobal and author of Born Global , on Global Strategic Digital Marketing – Part 7

www.weboptimiser.com

If you would like to get the latest on how to combine Search, Social Media and Video Optimisation, to get a 40% boost to your next film, event or album launch, get in touch here on YouTube or call us in the UK on +44 207 953 8304, we would love to discuss how we can help you and talk you through a number of our best and most recent case studies.

Since before SEO became a recognised term, Weboptimiser has been achieving top-of-the-page positions for its clients and remains one of the most proficient providers of its services. But we are not just a Search & PPC agency — our Cross Media Optimisation ensures our entire focus is on an optimal return from online investment, across a range of digital services, including video optimisation, which makes us the ideal partner for any company which relies on its website to generate business.

Suffice to say, at Weboptimiser we practice what we preach across our services. Search Engine Marketing, Search Engine Optimisation London and Pay Per Click London for example, are amongst the most competitive terms on the planet, as the people who compete for these terms have to be the best at search to succeed. Whilst there is some rare and occasional fluctuation, Weboptimiser has retained first positions on Google.co.uk for over a decade.

We will ensure we do the same for you and to share with you our cutting-edge techniques and strategies in a fast developing online market place. Everything that we recommend for your account we have tried and tested for ourselves and our existing clients, to good effect. Video Optimisation and Social Media in particular, still have significant first adopter market advantages both in terms of referrals, additional traffic, branding and PR, social SEO and overall off and online marketing intelligence.

Video production, implementation and video optimisation can be used as a differentiation tool, to improve usability, prolong visitor engagement and enhance your search positions and generate enquiries from video search.

People love watching video. Professional online video for business stands out. Video is a brand differentiator in crowded markets.

Google bought YouTube years back. Then there is MSN Soapbox, Yahoo video, Blinkz and DailyMotion. The tidal wave is coming into shore. It is plain to see that Video (and video optimisation) is a key component in search.

It is our mission to ensure that your brand achieves the highest Return on Investment from the Internet that will have the most positive affect on your bottom line.

For further information on video production or video optimisation please check out: www.weboptimiser.com

Duration : 0:4:16

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